How to put your Bokko booking link on your Google Business Profile

Guide 4 min read Updated: November 6, 2026

Add your Bokko booking link to your Google Business Profile so customers who find you in Search can book directly. Plus: how to wire your Google review link into the post-service email follow-up.

If you have a Google Business Profile, you can paste your Bokko booking link into the profile’s booking field. Customers who find you in Google Search then reach your booking page in one click.

InfoThis is not an official Google partner integration — it is a link paste you manage on the Google side. On the Bokko side, all you do is copy the right link.

1. Copy the link from Bokko

In the dashboard, open the Publish page.
Find the Google Business Profile booking link card and copy the link with Copy.

1. Google Business Profile booking link

WarningDo not use the plain Copy link button for this. The Google Business Profile card gives you a link with UTM parameters, which is what later lets you see how many guests arrived from Google.

2. Add it to your Google Business Profile

Open your Google Business Profile (business.google.com), or search for your business while signed in to Google.
Open profile editing and choose the Booking link type.
Paste the link you copied from Bokko and save.
Wait a few minutes, then search for your business — the appointment button appears.

The exact steps on the Google side are documented in Google’s official help: Manage your local business links.

3. Google review link for the follow-up email

If you enable Review request on the Communication page, Bokko emails your guest after a completed appointment to ask how the service went. If you provide your Google review link, that email also gets a ⭐ Rate us on Google button leading straight to your review form.

Get your Google review link on the Google side. The steps: Create a Google link or QR code to request reviews.
In the Bokko dashboard, open Business details.
In the Google presence (optional) section, paste it into the Google review link field and click Save.

InfoThe follow-up email goes out 2 days after the completed appointment by default; the Delay after booking slider on the Communication page lets you set it between 1 and 7 days. Changes only affect appointments completed afterwards. The same guest receives at most one such email every 90 days, and every email contains an unsubscribe link.

If you need to change your booking link

You can rename your business name on the Business details page at any time — that does not affect your booking link. The owner can change the unique part of the booking link (the part at the start, before .bokko.app) on the same page, with the Change button next to Booking address — for example after a rebrand or to fix a typo from registration.

After the rename the old address automatically redirects to the new one, so the links you already handed out do not break: the link on your Google profile, social media, business card and QR code keeps working, and you do not have to change anything on your Google profile. You can change your booking address once on your own and switch back to the previous one after 30 days; for any further new address, Bokko support can help.

Frequently asked questions

Which link should I put on my Google profile?

Why is the booking button not showing on Google?

What if I also connected a Google booking partner?

Is the Google review link mandatory?

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